UConn’s Bueckers signs NIL deal to represent Gatorade

College

Connecticut’s Paige Bueckers is guarded by Arkansas’ Makayla Daniels, right, in the first half of an NCAA college basketball game, Sunday, Nov. 14, 2021, in Hartford, Conn. (AP Photo/Jessica Hill)

STORRS, Conn. (AP) — UConn sophomore guard Paige Bueckers is the first college athlete to represent Gatorade, announcing Monday a multiyear name, image and likeness deal.

Terms of the deal with PepsiCo Inc. were not released.

“I know this is just the beginning of our partnership and can’t wait to get to work with Gatorade to drive impact in the community and on the women’s game,” Bueckers said in a statement.

It is the second NIL deal announced for Bueckers, who also has a partnership with sneaker marketplace StockX.

Bueckers is a former Gatorade high school player of the year.

Last year’s national player of the year, Bueckers is averaging 20.5 points, 6.5 assists and five rebounds a game for No. 2 UConn (3-1).

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