EAST PROVIDENCE, R.I. (WPRI) — Between candy, costumes and decorations, the National Retail Federation (NRF) estimates that Halloween spending in America will reach $9 billion this year.
Those celebrating the spooky holiday will spend on average $86.79 per person, which is a slight increase from last year’s $86.13.
The NRF estimates that 175 million Americans will partake in Halloween festivities this year. Among those celebrating, 70% plan to hand out candy, 50% will decorate their home or yard, 48% will wear costumes and 32% will throw or attend a party.
“The economy is good and consumer confidence is high, so families are ready to spend on Halloween this year,” NRF President and CEO Matthew Shay said. “Retailers are stocking up to supply children, pets and adults with their favorite decorations, candy and costumes for the season.”
When it comes to what that money will be spent on, the NRF said 95% of it will be spent on candy, 74% on decorations, 68% on costumes and 35% on greeting cards.