Dunkin’ launches campaign to usher in end of foam cups

Environment

EAST PROVIDENCE, R.I. (WPRI) — By December 1, all Dunkin’ coffee shops across Southern New England will have phased out foam cups, or commonly known as “hot cups.”

To usher in the use of double-walled paper cups for all hot beverages, the company has launched a new ad campaign to alert customers to the end of “double-cupping.”

“I mean, how are we going to keep the cup from sweating? I don’t like my hands getting wet, that’s why I like it,” one customer said at the Pawtucket Avenue location in East Providence. “And it also keeps the drink colder, longer.”

Some other coffee lovers say it’s not all about the cup.

“As long as they can have their coffee anytime, it doesn’t matter really,” the woman said.

That’s the practice of placing a foam cup outside of a plastic ice coffee cup for extra insulation and added waste.

“As we look ahead to how our brand can continue to serve both people and the planet responsibly, we wanted to proactively address this preventable habit that can contribute to unnecessary waste,” Dunkin’ Chief Operating Officer Scott Murphy said in a statement.

Dunkin’ still serves iced drinks in plastic cups.

Copyright 2019 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

Providence

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